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Marketing / PR

Work wonders

Observify helps agencies get the edge on information and communication

How do I engage and inform my clients, and promote their brand stories?

Our digital society means information overload, making it more challenging than ever to run PR and marketing organisations. Being organised and looking ahead is a must when keeping momentum going, brand building and developing business - for yourself, and your clients.

Observify keeps you on top of client needs, ahead of fresh trends and rich in innovative ideas. Never mind tight turnarounds and in-depth briefs; this intuitive tool has you covered.

Take the initiative

Taking your clients’ branding and marketing to the next level is easy when you know what people really think. Discover what wins hearts and minds early thanks to Observify, for both existing and potential customers.

You’ll be well equipped for crisis management and effortlessly up to speed with competitors. Better yet, Observify takes the guesswork out of evaluating the sentiment around brands and how they’re progressing.

Everyone benefits

Strategy & planning

  • Reach critical decisions with confidence.
  • Discover hidden insights and issues within your business.
  • Optimise your workflow and streamline client expectations.
  • Be better prepared for crises that impact your clients and customers.

Account managers, coordinators & client success

  • Be proactive in the early stages of a problem.
  • Benchmark performance of brands/products/services.
  • See the impact of campaigns in real time.
  • Address client issues more effectively.

Creative, digital and media relations

  • Gain an immediate overview of trends.
  • Produce more relevant content by leveraging what makes each consumer different.
  • Analyse social conversation and define/categorise your clients’ audience.
  • Simplify media and web monitoring.

Owners, operators & directors

  • Dig deeper into what affects/attracts clients and customers.
  • Improve repeat business, and see how you compare to competitors.
  • Gain instant feedback on innovation in the products/services you offer.
  • Connect more closely with and empower your team.